Meeting/Event Information


May 29, 2012

How to Create a Social Media Plan. Free for Members!
May 29, 2012
3:00 PM - 4:00 PM
On-demand Webinar

Build Community and Brand Awareness Through Strategic Communications

On-Demand Webinar

Gain an understanding of how to strategically integrate new tools with traditional methods across the realm of social media.

Where do news releases, media training, message development and the tenets of crisis management fit into the new world communications order? Learn how to strategically pull the elements together and integrate new tools with traditional methods, across the realm of social media.

Join Deirdre Breakenridge to learn the best practices for:

  • Developing business goals and objectives.
  • Research initiatives.
  • Messaging and content creation.
  • Distribution channels.
  • Performance measures.
  • Conversation monitoring.


Deirdre Breakenridge

Photo of Deirdre Breakenridge Deirdre Breakenridge, president and executive director, Communications, Mango! Creative Juice. For 20 years, she has been helping senior executives communicate with their stakeholders. She is also an adjunct professor at Fairleigh Dickinson University, where she teaches courses on public relations and interactive marketing for the university’s Global Business Management program. Her books include “Putting the Public Back in Public Relations,” “PR 2.0,” and “Cyberbranding: Brand Building in the Digital Economy.”

PRSA thanks:

KRM Information Services, Inc. (logo)

Participants earn 1.0 APR Maintenance Credits for a webinar. For more information on Accreditation maintenance, visit

Register online:
Future Meetings

June 30, 2015

PRSA Miami and Arts & Business Council of Miami Invite You to Meet the Media Workshop

June 30, 2015
9:30 AM - 12:00 PM

Actors' Playhouse at the Miracle Theater
280 Miracle Mile
Coral Gables, FL 33134

Get the tips to get your organization covered. Connect and hear from our panel of writers, media reps and alternative media outlets.

July 02, 2015

Coffee & Conversation with Virgil Scudder, Dean of Media Trainers

July 02, 2015
8:30 AM - 10:00 AM

Café Demetrio
300 Alhambra Circle
Coral Gables , FL 33134

Join PRSA Miami for an intimate one-on-one conversation with a leader and pioneer in the public relations industry.

October 02, 2015

2015 Ev Clay / PRSA Miami Chapter Endowment Fund Luncheon

October 02, 2015
11:30 AM - 2:00 PM

Jungle Island
1111 Parrot Jungle Trail
Miami, FL 33132

Celebrating Community Leaders and PR Legends