A Tribute to Stuart Newman

A Tribute to Stuart Newman

By Bob Ross, APR, Fellow PRSA

My “business grandfather” Stuart Newman died on March 25 just a few weeks shy of his 97th birthday. 

I called him that because he was a long-time partner of John Schulte, who left Newman-Schulte-Reece in the 1970s to form Schulte, Reece and Aguilar. When I joined John, the firm became known as Schulte, Ross and Aguilar. I last saw Stuart at John Schulte’s funeral last November. Advanced age had not slowed Stuart down much. He was still coming in to the office regularly and remained in good spirits. It was great to reminisce along with Roger Reece, APR (PRSA Miami chapter president, 1972 and 1973) and Ruben Aguilar, APR (same, 1977).

Stuart had been chapter president in 1964, also president of the American Public Relations Association’s local chapter in 1958 and 1959. That group merged with PRSA in 1961. Stuart was a B-17 Bomber navigator in World War 2 and in 35 missions, was shot out of the sky twice. He was of the generation that never talked about anyone being a “war hero.” In that era, soldiers were simply doing their duty.

We honored Stuart with our Bill Adams Lifetime Achievement Award in 2007. Unbeknownst to me at least, he has been funding a journalism scholarship at the University of Florida, his alma mater, for three decades.

Recalls Annabel Beyra APR, who worked for Stuart: “Stuart Newman taught me all I needed to know about public relations and more. From the art of a good story to how to truly build long lasting relationships with journalists, I will never forget him. His legacy lives on in the students and professionals he’s met and touched along his long and storied career. I am sure his loving son Andy Newman will continue his legacy inside and outside the Newman agency. Stuart will be missed but never forgotten."

Stuart was the consummate professional. Who among us does not admire his ability, with the help of his able son Andy, to keep two clients – the Florida Keys tourism development agency and Carnival Cruise Line -- for more than 30 years?

And who would not like to have said about us at the end, as the Herald obituary did: “For South Florida public relations guru Stuart Newman, actions always spoke louder than words.” 

To read more about Stuart click on link below to Miami Herald story published March 25, 2019. 

Return to list