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Each year, the PRSA Miami Chapter host a luncheon to raise funds to support the Ev Clay/PRSA Miami Endowment Fund, PRSA's largest chapter-operated scholarship fund, which provides financial resources to South Florida students with a public relations interest. During this event, the Miami Chapter also honors the achievements of South Florida's communications professionals. The awards include the Royal Palm Award, Bill Adams Lifetime Achievement Award Recipients, and the Communicator to Watch Award. 


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Royal Palm Award


The PRSA Miami Royal Palm Award is presented to a member of the community who embodies and demonstrates key values of the public relations profession and who has made a significant contribution to Miami-Dade County. The recipient (who need not be a PRSA member) must demonstrate the following values:


  • Maintains a high standard of ethics and social responsibility.
  • Positively affects attitudes, beliefs and behavior for the common good.
  • Respects the nature of public opinion while accomplishing set goals.
  • Makes a significant political, economic or social impact on the community.
  • Positively influences policy decisions, courses of action and communications.
  • Establishes sound relationships with various publics to gain consensus.


SUBMIT NOMINATION

Past Royal Palm Award Recipients:

  • 2022 Mayor Daniella Levine Cava
  • 2020 Lee Brian Schrager
  • 2019 Jennifer Valoppi, Ph.D.
  • 2018 William D. Talbert, III
  • 2017 Harve Mogul
  • 2016 Steve Rothaus
  • 2015 Ron Magill
  • 2014 Barry E. Johnson
  • 2013 Superintendent Alberto Carvalho
  • 2012 Arva Moore Parks
  • 2011 Charles Cinnamon
  • 2010 Don Browne
  • 2009 David Lawrence Jr. 
  • 2008 Arthur H. Hertz
  • 2007 Stuart G. Newman
  • 2006 Aida Levitan, PhD., APR
  • 2005 Jorge Plasencia
  • 2004 Michael Aller
  • 2003 Sister Jeanne O'Laughlin
  • 2002 Lynne Cameron
  • 2001 Merrett Stierheim
  • 2000 M. Anthony (Tony) Burns
  • 1999 Bryan Norcross
  • 1998 Hank Meyer, APR
  • 1997 Ron Levitt, APR

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Bill Adams Lifetime Achievement Award


In 1980 and again in 1995, PRSA Miami Chapter presented lifetime achievement awards to outstanding chapter members. In 2003, the death of nationally admired educator, public relations professional and chapter member Bill Adams prompted continuation of this award under his name. Our Bill Adams Lifetime Achievement award recognizes exceptional leadership and contributions to the public relations profession and the community. The Bill Adams PRSA Lifetime Achievement Award is given to a PRSA member or retired member who meets the following criteria: 


  • Has maintained tenure of 20 years of service in the public relations profession.
  • Has excelled in demonstrating support and dedication toward advancing the profession in communications and public relations (for example: through education, leadership roles, professional development and/or community service).
  • Represents the ethical characteristics exemplified by Bill Adams’ career.


SUBMIT NOMINATION

Past Bill Adams Lifetime Achievement Award Recipients:

  • 2022 Connie Crowther
  • 2020 Bernadette Morris
  • 2019 Lynne Farber
  • 2018 C.L. Conroy, APR
  • 2017 Fernando Figueredo, APR
  • 2016 Christine Barney, APR
  • 2015 Rosanna M. Fiske, APR
  • 2014 Leslie Pantín
  • 2013 Bruce Rubin, APR
  • 2012 Ray Casas
  • 2011 Dana Clay
  • 2010 Jo Baxter, APR
  • 2009 Karen Buchsbaum, APR, Fellow PRSA
  • 2008 Donn Tilson, APR, Fellow PRSA
  • 2007 Stuart Newman
  • 2006 Robert C. Ross, APR, Fellow PRSA
  • 2005 Nelly Rubio
  • 2004 David H. Pearson, APR
  • 2003 William C. Adams, APR, Fellow PRSA
  • 1995 Ruth B. Kassewitz, APR, Fellow PRSA
  • 1980 Ev Clay



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Bob Ross Communicator to Watch Award


The PRSA Miami Communicator to Watch Award is given annually to a communications professional in South Florida who has made an extraordinary contribution to their organization and to the communications community and profession as a whole through their work and service. The PRSA Miami Bob Ross Communicator to Watch Award is given to a communications practitioner who meets the following criteria:


  • Works and lives in South Florida.
  • Has four to ten years of post-undergrad experience in a communications-related profession. This includes experience in any of the following areas: social or digital media, marketing, public relations, creative design, content creation, corporate communications, public affairs.
  • Has demonstrated support and dedication toward advancing the profession in communications and service.


SUBMIT NOMINATION

Past Bob Ross Communicator to Watch Award Recipients:


  • 2022 Nathaniel Derrenbacher
  • 2020 Elizabeth Nickerson 
  • 2019 Janisse Patino-Martinez 
  • 2018 Rafael Brazon-Di Fatta
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